Some of the software folks at Intel sent me an Ivy Bridge Ultrabook to look at. It will never be production hardware - this laptop will never be made or sold. That doesn't mean it's exclusive or special or extra fancy, instead, it's meant to be a reference example for hardware makers to make Ultrabooks of their own.
I did an unboxing and initial impressions video which I've embedded here.
Now that I've been using this Ultrabook for a while, these are my updated impressions. I've separated them into categories to make sure that we all keep things straight.
Read the complete review and Initial Impressions of the 3rd Generation Ivy Bridge Intel Ultrabook Reference Hardware for Developers on Windows 8 on my blog.