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It means anything but informative: annoying, irritating, embarrassing, deceitful, rude, stupid... but it's a little more than that.
Basically it means to stand out from the other annoying, irritating, embarrassing, deceitful, rude, stupid... adverts.
"You get that on the big jobs."
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So you mean kind of like "We need to make this so Apple like, the whole world will be interested"?
Panic, Chaos, Destruction. My work here is done.
Drink. Get drunk. Fall over - P O'H
OK, I will win to day or my name isn't Ethel Crudacre! - DD Ethel Crudacre
I cannot live by bread alone. Bacon and ketchup are needed as well. - Trollslayer
Have a bit more patience with newbies. Of course some of them act dumb - they're often *students*, for heaven's sake - Terry Pratchett
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It's more about capturing someones attention rather than their interest. The "free set of steak knifes" approach. Once viewers are aware, they move on to the next con job.
When I left that industry, time shifting was a big deal in TV. Make sure your target demographic(s) see the ad x number of times and then as they fast-forward through pre-recorded programming, the ad still "engages" them subliminally.
They got software that does that but it's based on ratings. Ratings are provided by the networks and naturally bias.
"You get that on the big jobs."
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iGaging?
If it moves, compile it
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@RobCroll, 100% spot on and 100% engaging !!!
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Well it also depends on what the scenario is..
Engaging means like what my peer said - to stand out, to basically be able to captivate the audience. But then again, if you're on the (USS) Starship Enterprise and are fighting against the Romulan Empire - I highly doubt this version of engaging will be helpful.
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It actually is not even a word, more a 'buzz syllable': App
'App' is very similar to the sound I make when punched with a fist, but obviously some marketing guys came to the conclusion that we all are only able to communicate with grunts and would not understand anything with more than one syllable. Anyway, I wonder how popular this 'word' is going to be when the gold rush finally is over.
At least artificial intelligence already is superior to natural stupidity
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Couldn't agree more. I hate the syllable. Especially its pervasive use in so-called technical documentation such as the MSDN Library.
The difficult we do right away...
...the impossible takes slightly longer.
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You are right. I do not like that 'Äpp' crap either.
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Cräpp 
At least artificial intelligence already is superior to natural stupidity
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I had a friend approach me because he knows I program and he said he wanted to get into making apps.
Actually, I think a lot of people that use that term are actually referring to mobile applications.
But ya, I can build apps.
There are only 10 types of people in the world, those who understand binary and those who don't.
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Some people at my company are considering Liferay as a possible replacement for SharePoint and Umbraco. Wanting to learn more about it, I came across that page, and here are a few nuggets I found:
Quote: Liferay Portal is an enterprise web platform for building business solutions that deliver immediate results and long-term value.
I know I like "long-term value" and "immediate results" when "building business solutions". Sounds like a useful "enterprise web platform".
Quote: Start Delivering Value Today
Why, just the other day I was talking about delivering value. I can't wait! 
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Are you sure that isn't a Microsoft product? I've a shelf full of brochures here, produced by MS, all supposedly about their products (Sharepoint, Exchange, W2K8 and - more particularly - the various pre-packaged combinations of such that they sell as Small Business Server or similar.
I've complained bitterly to them in the past about these materials, because they consist of endless streams of business buzz-words and jargon, padded out with phrases that sound like badly constructed "mission statements".
The one thing these publicity materials do not do, is tell you what the product does and why you might want to use it - as a long-time MS partner and reseller, if I cannot make out what a product actually is for from its own publicity materials, what chance have I got of selling to anyone else.
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At least it doesn't move to the right the paradigm shift that leverages the underlying synergy
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The fact that the product is used by the all-powerful French Ministry of Defense does not exude confidence... 
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IDK, Liferay just seems like it is going to have a lot of maintenance issues... unless your company is very good about restricting which bits of the open source project your developers work on... and then there are still things like reporting capabilities, mobile phone access.. cloud access.. that you get from sharepoint...???
I'd blame it on the Brain farts.. But let's be honest, it really is more like a Methane factory between my ears some days then it is anything else...
-----
"The conversations he was having with himself were becoming ominous."-.. On the radio...
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Just saw this in the Lounge, it's the first time I've heard this and it's already making me shudder.
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Same.
*Shudders*
All of the books in the world contain no more information than is broadcast as video in a single large American city in a single year. Not all bits have equal value.
Carl Sagan
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I believe "predictioneering" is a Golden Guru exclusive.
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I'm predictioneerialising that it's possibly not a mathematical science at all eh? 
Danny
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J. Gryphon Shafer
Founder, Guru-in-Chief
Gryphon is a serial entrepreneur and multi-decade veteran of the information technology industry.
Wow Mr Shafter [fixed that spelling mistake]! How did you get your head so far up your own arse?
Panic, Chaos, Destruction. My work here is done.
Drink. Get drunk. Fall over - P O'H
OK, I will win to day or my name isn't Ethel Crudacre! - DD Ethel Crudacre
I cannot live by bread alone. Bacon and ketchup are needed as well. - Trollslayer
Have a bit more patience with newbies. Of course some of them act dumb - they're often *students*, for heaven's sake - Terry Pratchett
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Deciphering that actually means Shafer has failed more than once in business and has been using a computer for a little over 2 years.
This guy sounds like he should give up trying to con people, he's too stupid.
"You get that on the big jobs."
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Perhaps he's a Peter Drucker guru:
“I have been saying for many years,” Drucker once remarked, “that we are using the word ‘guru’ only because ‘charlatan’ is too long to fit into a headline.”
Regards
David R
---------------------------------------------------------------
"Every program eventually becomes rococo, and then rubble." - Alan Perlis
The only valid measurement of code quality: WTFs/minute.
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Not to belittle a guy's attempt to find work, but if having to promote yourself in the following manner is the new norm, then heaven help us.
"(I'm an) analytical thinker and creative problem solver who effectively collaborates with multifunctional high-performance teams.”
Chris Meech
I am Canadian. [heard in a local bar]
In theory there is no difference between theory and practice. In practice there is. [Yogi Berra]
posting about Crystal Reports here is like discussing gay marriage on a catholic church’s website.[Nishant Sivakumar]
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Don't hire him, He'll end up becoming the CEO.
"You get that on the big jobs."
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There are people who actually write that sh*t? Hire him. He can take the blame for everything that goes wrong. He can add it to his CV:
"I am experienced in taking inbound launches of primary accountability for synergistic points of decline and demonstrable metrics of non-conformance."
If there is one thing more dangerous than getting between a bear and her cubs it's getting between my wife and her chocolate.
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A small business recently told me this as why they weren't hiring right now.
Sincerely Yours,
Brian Hart
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And your response was "that's why I wouldn't take the job if you were"?
Ideological Purity is no substitute for being able to stick your thumb down a pipe to stop the water
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Whats the bet they'll get sharks instead of tigers
"You get that on the big jobs."
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Tiger team? Hired guns? What a bunch of wankers. Who'd want to work in a zoo run by those a***holes?
If there is one thing more dangerous than getting between a bear and her cubs it's getting between my wife and her chocolate.
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WTF is 'Action'! What happened to 'Do'? Does management have nothing better to 'action' with their time than think up punchy alternatives to acceptable English?
Danny
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Let's put a pin in that.
There are only 10 types of people in the world, those who understand binary and those who don't.
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*Shudder* 
Danny
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Danny, worry not. It's the way businesses do things these days. They pick those terms and expressions up like you'd find dog shite on a pavement in Paris. I'd like to meet the toe-rags who coined: blue sky thinking; thinking outside the box; pushing the envelope and others. I'd thank them for being a**holes.
If there is one thing more dangerous than getting between a bear and her cubs it's getting between my wife and her chocolate.
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1. think outside the box (16%)
2. circle back (15%)
3. synergy (14%)
4. it is what it is (13%)
5. touch base (13%)
So let's get outside the tent and back peddle to get it on as that's just touching cloth.
[Have I got it right?]
Panic, Chaos, Destruction. My work here is done.
Drink. Get drunk. Fall over - P O'H
OK, I will win to day or my name isn't Ethel Crudacre! - DD Ethel Crudacre
I cannot live by bread alone. Bacon and ketchup are needed as well. - Trollslayer
Have a bit more patience with newbies. Of course some of them act dumb - they're often *students*, for heaven's sake - Terry Pratchett
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I think "It is what it is" is required training of every pro athlete and sports journalist in the US. I swear I hear that phrase on ESPN at least once a day.
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I've found the companies who want you to "think out of the box" typically give you the smallest box to work in and frown on any infractions.
"You get that on the big jobs."
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"The box" is the place where you work, you're allowed to think when you're outside the box (not at work), but when you're inside the box (at work) you're not allowed to think.
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The latest one I despise is "top of mind" - anyone who uses it is an idiot.
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Oh even better.... have you started to see the dribble that flows out of this movie and into your conference calls and meetings?
http://www.imdb.com/title/tt1210166/
exhibits A-J http://www.hark.com/collections/zwvfsfqtbr-moneyball
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Synergy gets used a lot where I work. I despise the word. Its even been used in naming a new business initiative.
"Technology and Business Synergy Association"
Whatever that's supposed to mean.
Comments from work:
- "Why can't you just do it like everybody else?"
- "Well, we haven't had any complaints yet."
- "I just want to get it into production."
I'm in space!
I know you are mate. Yep, we're both in space.
SPAAAACE!
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You forgot one...
Refactor
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How about: "At the end of the day..."
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Going forward.
If there is one thing more dangerous than getting between a bear and her cubs it's getting between my wife and her chocolate.
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I read this in a Quarterly Update email sent out by a particular telephony company. I think it adequately states what I'm rarely thinking:
"We are aligning around a single 'Technology Partner' designation that is more indicative of our co-marketing relationship..."
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At my previous employment my boss had promised a raise and after the time came and still no raise I emailed and asked about it. A small portion of his response was "we are making minimal adjustments among managers to create additional parity." That was his way of saying, yes, your pay raise will be on the next pay check.
He was so good at using so many words and never actually saying anything.
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At least you got a pay raise. A previous company I worked for made me work all kinds of unpaid overtime and I was never acknowledged or thanked and just yelled at, and told I was a moron all the time. I was promised a raise if they kept me there 90 days, which they ended up doing, but then no raise. So I quit.
Sincerely Yours,
Brian Hart
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Brian C Hart wrote: I was promised a raise if they kept me there 90 days, which they ended up doing, but then no raise. So I quit.
Been there done that myself. I was told to wait another 90 days despite performing above and beyond my required duty, so the next day they got my two week notice and were perplexed as to why I was giving them notice.
Brian C Hart wrote: A previous company I worked for made me work all kinds of unpaid overtime and I was never acknowledged or thanked
The same company did this to me too, except they thought it was acceptable to "pay" overtime on Friday nights with cheap pizza. So with their wondering why I gave two weeks notice, I brought up the bit about a review and all the unpaid overtime...
"The clue train passed his station without stopping." - John Simmons / outlaw programmer
"Real programmers just throw a bunch of 1s and 0s at the computer to see what sticks" - Pete O'Hanlon
"Not only do you continue to babble nonsense, you can't even correctly remember the nonsense you babbled just minutes ago." - Rob Graham
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If these people are going to take massive advantage of you then you should just stick it back to them. Highly skilled programmers are easy to find after all (not).
Brian
Sincerely Yours,
Brian Hart
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