The Insider News

Smashing Magazine[^]:

In the late ’90s Microsoft was selling a million copies of Word each month and gave away 14 fonts with its program. Its knock-off of Helvetica is called Arial.... As it spread over the graphic landscape like melted runny processed cheese, I suggested renaming it Velveetica. Its blandness and general horridness oozed out on all sides. It was neutral, but also tasteless and was taking over typography. Nothing could stop it as designers unquestioningly copied one another in adopting it. The idea that it was more modern than Gill Sans or Futura has more holes in it than Swiss cheese.