Try the following:
<TextBlock Text="{Binding SubItemTitle}" Margin="0,0,12,0" Padding="10"
Tag="{Binding RelativeSource={RelativeSource FindAncestor,
AncestorType={x:Type LongListSelector}}, Path=ItemsSource.Title}"/>
I don't have a winphone environment available at this moment, so please test the values for AncestorType and Path.
This should make the title availble through the Tag property of the TextBlock, and therefore accessible from the event.