Although the hotel industry is flourishing well, still there is a lot of room for improvement in services they provide, especially online. Most hotels still do not understand the benefits of having an online presence. However, mere having a hotel website design is not sufficient. It is about a fascinating website just as if you render fascinating services within your hotel premises. A good hotel website design calls for:
1. Mobile Compatible Websites
In hotel industry, individuals interested in taking services desire to access the related information from anywhere across the globe. More often than not, hotel rooms are booked by the guests when they are on the flight. So, they also want that the information can be seen or downloaded directly onto a mobile device.
It is mainly in such situations, when your hotel needs a mobile compatible website design so as to fetch the complete attention of the customer on every visit. Therefore, while planning for a hotel website design; the services from a pro website design and Development Company should be taken that has expertise in mobile application development. Because, whatever be the purpose of site visitor, be it just informational, looking for hotel deals or booking a room(s) – mobile compatibility is a necessary feature!
2. High Quality Maps
None of the hotel aims at targeting customers belonging to the same locality or city. Mainly, the target customers of a hotel are from beyond the boundaries of local area; who generally are not very familiar with the places and directions. Therefore, it is a must for a hotel website design to include the accurate, simple to understand and best possible maps. Also, ensure that all your location details are updated in Google Maps and other local online map services.
3. Appropriate Contact Information
Finding the contact information on a website must be similar to a walk in the park. If a prospective guest visits a hotel website looking for contact information and it takes more than two minutes of time then he is most likely to get into your competitors’ website.
4. Optimize as well as Socialize
As stated earlier also, simply owning a beautifully designed hotel website is not going to convert your website visitors into hotel visitors. In recent years, the scope of the internet and its usage has increased manifolds. Whether big or small, every hotel tends to hire SEO services of the best SEO companies solely for the purpose of optimizing their online presence. So get your hotel website optimized by the best SEO companies so that you sit on the top on Google’s SERPs and can experience the difference. Do not overdo it in order to get to the top of search results. There should be equilibrium of good web design and best SEO services in a true hotel website design.
Also, managing a Twitter account and a Facebook fan page is a necessity for every hotel these days. Ask your web design company to include the Twitter and Facebook icons in the hotel website design so as to make such activities in sync and interlinked.
5. Multilingual Support
If your hotel is targeting travelers from all over the world then your hotel website design must support multiple languages too. Because when visitors from non-English speaking nations, make a visit to your website and does not find any support for their language, may opt to leave it within seconds.