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The Buzzword Bingo forum is a place to post examples of ludicrous, convoluted and meaningless buzzwords and marketing drivel dreamed up by those seeking to sound more important and meaningful than they actually are.

We are developers, which means our job is to simplify complicated and ill-expressed requirements in order to produce something elegant and useful. If you want to impress us then please just tell it to us straight. The less pre-processing we have to do the more we will be interested.

GeneralRe: "Engaging" PinmemberCDP180217-Jul-12 6:14 
GeneralRe: "Engaging" PinmemberRobCroll17-Jul-12 23:06 
GeneralRe: "Engaging" PinmemberNagy Vilmos18-Jul-12 1:29 
GeneralRe: "Engaging" PinmemberRobCroll18-Jul-12 3:21 
It's more about capturing someones attention rather than their interest. The "free set of steak knifes" approach. Once viewers are aware, they move on to the next con job.
When I left that industry, time shifting was a big deal in TV. Make sure your target demographic(s) see the ad x number of times and then as they fast-forward through pre-recorded programming, the ad still "engages" them subliminally.
They got software that does that but it's based on ratings. Ratings are provided by the networks and naturally bias.
"You get that on the big jobs."

GeneralRe: "Engaging" Pinmemberloctrice24-Jul-12 3:10 
GeneralRe: "Engaging" PingroupExcellentOrg16-Mar-13 5:20 
GeneralRe: "Engaging" [modified] PinmemberApril Fans27-Dec-12 20:02 
GeneralI have been waiting for this one a long time: PinmemberCDP18029-Jul-12 2:17 
GeneralRe: I have been waiting for this one a long time: PinmemberRichard Andrew x649-Jul-12 7:59 
GeneralRe: I have been waiting for this one a long time: PinmemberBernhard Hiller16-Jul-12 0:49 

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