Running a Business
|The thing to avoid is to blaze ahead with a great product, since
as a technical type youll likely make something that you
wish you had, rather than something that the average Joe wishes they
had, and you will go out of business with lack of sales since the
number of people who want the neat thing you wish you had (and
are willing to pay for it since they need it and cant make it
themselves) is actually very low.
Figure out who you want your customer to be
Ask yourself to list what pains the customer is in without your product.
Make sure you are answering a "top 3 pains of the customer" issue
if your product does not answer a top three pains issue
for the prospective customer your product is likely not
Figure out bottoms up how you will get it to market, NOT top down like
"the market is X big and I can capture Y percent of X",
Top down never works. If you have a bottoms up plan of
"tuesday I will give a copy to X, and upload it to Y, then etc etc"
then you have a chance.
make a working prototype
start a C corp, make sure it owns the program, copyrights, patents, etc
show your prototype to a VC if you need lots of money - they will take 20% of your shares
no matter how little or much money they give you so try to get as far ahead as possible on your own
hire a bunch of outsourced programmers to do the grunt work, you manage them and write only key code yourself, unless your project is very small
sell your corporate shares and retire young.
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