how to track who opened the newsletter email?

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Hello ppl,

Can anyone tell me how i can track who opened the newsletter email i sent?
I did found some stuff online ppl written about adding a 1px image in email to track but it will not work if image is not loaded as all the browsers prompt for that before
loading image. Plus what about non-html emails? i have seen these companies like icontact they are able to track all type of emails with 100% accuracy.

I want to know how these companies track newsletter emails? i have been searching a lot on this but didn't found anything.

Posted 27-May-11 0:35am

ProgrammerAt

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dasblinkenlight · Answer 1 · 2011-05-27T01:09:00

There's no magic in it: the iContacts of the world send out HTML e-mails from their own templates, requesting resources (e.g. one-pixel images, but possibly real images) from their server. URL of the resource includes a user-specific portion, which the web server registers to track openings. When users choose to not view HTML content, the e-mail is considered unopened. Fortunately, there's simply no other way to track user's opening of a text-based e-mail: I'm sure that spammers would love to have a feature like that!

The reason iContact's results are so impressive is that they run only opt-in campaigns: for example, they would not let you use a mailing list that you bought, and they have an "unsubscribe" link at the bottom that actually works. Opt-in users are much less averse to opening your HTML newsletters than receivers of spam, and so the results are rather reliable.

Dave Kreskowiak · Answer 2 · 2011-05-27T04:01:00

They cannot get 100% accuracy, nor does iContact even make that claim. SO I don;'t know where you got that information from.

Since the recipients have 100% control over image downloads, return receipts, script execution, ..., there is no way for iContact to know if their email was read or not with 100% accuracy. The only thing they can guarantee is that the email was sent or, if multiple attempts fail, you get notified of the bounce back.

Simon_Whale · Answer 3 · 2011-05-27T00:54:00

Solution 1

Sending Emails in .NET with the System.Net.Mail Namespace[^]

The above document might be a good place to start reading if your using system.net.mail. The easiest way I can think of is to use a delivery receipt as that wouldn't require user interaction at least you know they have had it!

Posted 27-May-11 0:54am

Simon_Whale

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ProgrammerAt 27-May-11 7:00am

hi this will tell delivery success or failure of the email not if the email is opened or not.

Simon_Whale 27-May-11 7:07am

To know if they've open the mail requires user interaction. Me personally I dont send read reciepts for emails from mailing list / mail shots.

I know that you can also turn of read reciepts / delivery reciepts in exchange server too

BobJanova 27-May-11 11:23am

Most email systems will not send a read receipt.

how to track who opened the newsletter email?

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