Comments by felipekm (Top 3 by date)

Yes, it is.
But the logic still the same. If you post your code will be better.

Sure,
Actually in this case I did merged Rows.

You have to iterate into the cell, saving the first one a some variable, after that you have to match this variable (previous data) with the actual iterate data, if this is true, you have to concatenate and delete the row, implement the same logic with these cells like I did.

If you need a workaround please post your code.
Cheers,