Inserting Generated Pictures Dynamically into RDLC

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VB

I have a code that encodes a string into a barcode image of type .jpg. I would like to pass this image into the report so that when the report is being run, the barcode is shown with the report.

I have looked into the possibility of byte encoding the picture into my dataset and retrieving it using the typical dataset mapping method, however I would like to know whether or not there is a way to pass in a value to the rdlc.

I have googled for hours but haven't been able to find anything useful.