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Questioncoupon system Pin
Tauseef A15-Mar-07 3:55
Tauseef A15-Mar-07 3:55 
Hi all,
i have given the following requirement spes for a mobile coupon system, can any body guide me creating a prototype for this system,



Fone Coupons Overview

Fone coupons is a concept for a mobile coupon business. The business is cetenered around a mobile coupon software application in which coupons are delivered electronically to mobile phones. Fone coupons will also help to eliminate fraud, be able to give the coupon managers better statistics and also use process coupons quickly.

Fone coupons allow a coupon distributor to better manage their coupon distribution operation. Fone coupons also make it easier for the customer to take advantage of “coupon clipping” saving money on their shopping & less time on searching for coupons that they can make use of. The goal of Fone Coupons will be to replace paper based coupon clipping for a more streamlined & manageable approach to coupons programs.

How does Fone Coupons work?

A coupon distributor will be able to setup any number of coupons on the system with all the relevant information relating to the product, amount of discount & expiry date. These coupon will then be ready to be sent out to mobile phones/

Coupon subcribers or customers to a store can be alerted immediately about coupons that may be of interest to them. The customer can then receive these coupons to their phone; coupons will look the same the paper counter part with barcodes & a picture.

Once receieved the cusomter can quickly view the mobile fone coupon book & buy a product; at the checkout the cusomter scans the coupon on from the mobile phone & the item or items will be discounted.

Once the coupon has been scanned, the “Lakeview” back office will be notified that this cusomter has scanned used the coupon & the necessary administration on the coupon is done automatically.


Users of the fone coupons:

Fone coupons can be used by all customers with a mobile phone.
The fone coupon system backend will be used by: coupon distributors, & manufacturers.


Fone Coupon Components
The components that make up fone coupons are as follows:

Website

The fone coupons website is split into two sections:

· Fone coupons information portal
The information portal will be a standard website describing Fone Coupons.

· Adminstration area for coupon administration

The administration area

The administration area is the heart of Fone Coupons. The following subsections make up the administration area:

· Coupon campaign manager
The management of coupons will be done by store owners or marketing companies, coupons can be created and uploaded to the system ( or generated by the system, with manufacturers typing in the unique barcode ID number) & then a coupon camapaign can be created and monitored through this interface.
Diagram 4. Coupon Administration Portal


SMS interface

An SMS search interface will allow a customer to search for coupons that might be of interest to the customer. Any text entered in will be sent to the backoffice where a search for a product coupon or store coupon book can be sent to the phone.



Diagram 6. A Customer searching for wallgreeens coupons

· Fone coupons backoffice

Aministration area

Coupon managent area

· Creating a coupon campagin

This invlovles creating a digital coupon, incorporating a picture & barcode, the barcode is generated by coupon generator and attached to the image of the coupon.

· Monitoring coupon campaigns

All coupons can be monitored to assess any coupon campaign the following are some of the metrics that can be monitored:

o Number of coupons sent
o Number of coupons used
o Products bought by a paritcular customer
o Frequency of shopping
o Date/Time shopping habits of a customer & groups of customers



Coupon Generator

A subsystem that generates coupons & coupon books

· A fone coupon is an image with an encrypted barcode attached, the barcode is the unique identifier used to track each coupon sent to each customer.



Fone coupon example


Barcode manager

The barcode manager is an ancillary component and is also a part of Fone Coupons. The barcode manager allows product manufacturers to send to distributor barcodes associated with a product to distributors. These barcodes are then used by the distributor to create fone coupons & fone coupon books.

A manufacturer uploads a barcode & product description to the portal (or generates one on the portal itself), an note is sent immediately to the coupon distrubutor that a new product barcode has been added to the portal, the distributor can now use that product barcode to create a fone coupon & fone coupon campaign based on this barcode.

Deliverables

Fone Coupons Prototype :

The first working deliverable for fonecoupons will be a proof of concept of system with all the key features working.

Two scenarios will be demonstrated:


Scenario 1 - A customer searches for coupons


A customer will search for a product using SMS on her mobile phone, in this scenarios she is looking for a product she’s looking to buy a producte in the supermarket. A reply from Fone Coupons will be sent to her phone to say that a coupon for that product exists; she is then asked if she would like the coupon. She responds yes. A coupon with the image of product with the barcode is sent to her phone.

She then goes to the supermarket & takes the product to checkout, the product is scanned along with the fone coupon. The item is discounted by the amount stated on the coupon.

In the Fone Coupon backoffice that coupon is marked as been used, all details regarding the sale of the product are recorded including time/date bought, and added to the history of products bought by this customer. This information is available at the backoffice for viewing by the relevant parties.


Scenario 2 – Creating a coupon campaign from start to finish

A product manufacturer in Hong Kong uploads a number of barcodes & product descriptions to the Barcode portal.

An email is then sent to the distributor(s) of those products, the distributor then enters coupon management portal & sees that new product barcodes have been added to the system. The distributor can choose any number of products with which to create a coupon campaign with.

A new campaign can then be created by the coupon manager and to this campaign products can be added, by selecting each product including ones added by the supplier. Coupons are generated & can be sent to customers imediately.





hello

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