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I've heard that the main character is a real pain in the butt!
Anything that is unrelated to elephants is irrelephant Anonymous - The problem with quotes on the internet is that you can never tell if they're genuine Winston Churchill, 1944 - Never argue with a fool. Onlookers may not be able to tell the difference. Mark Twain
It's less crazy when you consider that one of the most successful IT companies is a lot about form and less about function.
People love form, first impressions and all that.
I'm talking about Apple, of course.
See it like this, if it wouldn't return the investment they wouldn't do it.
And to be fair, they do have a lot of icons so costs are automatically high.