Store your HTML in a NVARCHAR(max) column.
eg:
insert into yourtable (detail) values('Tab Augumentin 625mg</br>
Tab Levoflox<br/>
Tab Doxibid 200mg OD<br/>
Nebulization with budecort & Duolin BD<br/>')
Tab Augumentin 625mg
Tab Levoflox
Tab Doxibid 200mg OD
Nebulization with budecort & Duolin BD
hope this will help
thanks